Our Customers

Who benefits from 4th Generation Systems solutions?  Mid-market distributors that want to reap the benefits of improved sales performance, their suppliers and dealers as well.  Sales professionals that tap into our resources emerge energized, committed, focused and know how to drive sales beyond what the market is prepared to give.

Our Customer Profile

We are better suited for some businesses than others.  If you want a quick "shot of inspiration" we are probably not for you.  If, however, you want to "institutionalize" the management and sales processes needed to generate improved skills and results, we should talk.

Our customers:

  • Believe in and care about their employees.
  • Know that "customer-focus" is more than a buzzword:  it's a commitment to their market.
  • Are results-oriented, and understand that good training effects behavior change that drives improved results.
  • Understand that focus, commitment, hard work, and a consistent, cumulative improvement process bring lasting results.

Latest Research To Drive Organic Sales Growth
Our new book published by the National Association of Wholesalers provides your roadmap of best practices for leading a high performance sales culture. 

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